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DOES YOUR THEME PARK, FAMILY ENTERTAINMENT CENTER, ZOO, AQUARIUM OR PARK NEED A LOT MORE ZIP?

Dear FEC Owner or Manager -

Have you been looking for the next new and great thing , but still on a limited budget and bound by requirements for return on investment?

Did you notice that Disney has started to incorporate Live Animation at both its parks after many years of studying the success rate and payoff concept this type of show can deliver?

Did you realize how easy it is to get into this technology for yourself and to start making money on the backend with plush toy sales?

Mister Plush ToyWould you like to see videos of your park or facility posted by your guests on YouTube, as your customers promote their own experiences there?

Would you be surprised to know that the Live Animation system costs less than $35,000 for the technology and anywhere from $2,000 to $60,000 for the video displays, and that you won't have to go it alone, since working with us means having all the expertise available in from a single studio? That includes your custom character.

Have you looked into the potential of the revenue stream that can be derived from character merchandise to be sold in your gift shop and from your website?

Pay a little up front, and gain on the back end bigtime.

Getting started may seem the hardest thing of all, but it really doesn't have to be like that. There are many ways to increase the revenue from your gift shop. If the concept works for Disney, it will work for you, providing you do it the way Disney did, of course.

Live Animation is a very special and different form of entertainment and also a powerful educational tool. Combined, these characters can teach as well as inspire their audiences easily and in a fun way that makes people want to come back again and again. Most people have never seen this type of presentation and it is almost hypnotic. Little do they know, we are creating the animation in real time.

Squeeze and kidsYou can plan to include the costs of the video display system and speakers, as well as the staffing requirements to keep the performances going as smoothly as possible, but once that is taken care of, there are no additional charges, like license renewals or updates. Oh, you do have to pay your power bill. And we can also help identify the big-screen displays that are the most energy efficient, in keeping with power conservation practices.

A Live Animation show can take on many different aspects and can work in all different types of facilities, while seeming unique to each one because of the specific design and sound of each virtual character. For example, we have put a talking orange into a family recreation center to greet visitors as they enter, and we've created a talking fish for a Virtual Reef display.

SqueezeMister TPermanent installations can include retail stores, casinos, theaters, malls, parks, museums and a wide variety of installations where you are hoping to solve traffic issues, attract attention and sell character-related merchandise. The educational value is high because the characters can get peoples' attention and hold it while they interact in real time with audiences.

  • In casinos, the characters can be used to promote tournaments and to get sign-ups for the Players Clubs.
  • In museums, we can replicate historic figures from the past and bring them alive again.
  • In aquariums, we can create interactive fish and sea creatures who can help communicate to children about the important of ocean conservation.

Best of all, there are many ways to measure the animated character's effectiveness at your property - the best being the sales generated from plush toys, lunch boxes, coloring books, videos, and the wide range of spin-off artwork related to your own private property - the characters you own. And the more characters you own, the more backend income.

Visits to your facility will be much more memorable, and your character can do a lot of appearances on YouTube, when families capture their kids interacting with the characters on camera, and post the files there. Free publicity on YouTube is something you can't even buy, but your characters can generate it.

Please take a look at the case studies we are presenting of the installation at McDermont Field House and the SM Science Discovery Center in Manila, Philippines for more information. Our character, Mister T, opened there in October 2007 and in McDermont, Squeeze debuted in May 2008.

If you welcome personal attention, and custom preparation and planning, I will be glad to serve you personally.

Contact me today - I will be your personal guide to bringing something completely new and different to your facility, and with a great attitude of service and support!

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