 The Bubble Screen
is a display system designed and perfected by Gary Jesch, to help catch attention along
the aisle of a tradeshow booth. It can be either free-standing,
as shown in these pictures, or
built
into
an exhibit space.
The screen is a two-foot
round milky black or white 1/4-in. thick plex, with a
black stand system.
The stand system is
adjustable in height, and takes up about a 2x7 ft. space, including the projector
and stand, the speaker/stand, and the screen/stand
component.Typically, the screen is about six feet off the
ground, with the
speaker
and projector directly behind it, but we have done
some
interesting variations of that layout, and they seem
to work.  The
main issue is how to present CHOPS in such a
way that it's easy
and comfortable to interact with him, and still keeps
the mystery of "How do they do that?" alive.
Small details seem
to be important - such as making the color of booth carpet
the same as the color
of the aisle
carpet, so there is no border on the floor to cross.
People are just more inclined to stand on the outside
of the line. In the case of the Bubble Screen, we'd
like to see them about three feet away, for the best interaction. The
Bubble Screen stands are now powder-coated semi-gloss
black, giving
them a stylish, discreet appearance that looks good in
any booth. Of course, they should be positioned so that
no one walks between the projector and the screen. Normally,
we run our cable "set" under the carpet and
bring it up near the projector stand, dressing it in
a plastic tube between the floor and the electronics.
There are no
wires going to the screen itself. The screen is very
bright, can be seen from all angles, and can be photographed.
We are using a dark screen with the black stand, and
it can be seen clearly from a hundred feet away in a
well-lit indoor environment. Sunlight is the only thing
that seems to affect its brightness.
Here are some
pictures of its use at various venues. The cream color
stands were changed. In photos where
CHOPS' picture is washed out, it's an indication that
the screen is substantially brighter than the rest of
the booth. In real time, the screen is a bright, intense
video image.
This
image of the PGC booth shows a three-ft. diameter
Bubble Screen we can supply. It's hanging by clear
line from the truss. In this booth set-up, it seemed
like
the screen
was a little big and a little high off the ground
for really good face-to-face interaction. One of the system's
advantages is that its "roundness" catches
the eye, since it's a departure from
the rectangular plasma screens. Another is that it is
very thin and floating.
  This
is the system's current appearance (left), with
Brash on a bright gold background.
It's very catchy, especially
when people are talking, or there
is a front man to show people that it's OK to interact.
Some booth designers
have come up with ways to cover up the pole stands,
with good results.
One company
even made a mannequin with stuffed clothing,
to put under the CHOPS face!
 Here's
how we made it work in a 10x10 booth that
included the Bubble Screen, a pop-up
display and table, and
the Digital
Puppeteer control system (behind the pop-up).
Note the second spy camera on top of the pop-up, so
I can
see
what the traffic looks like.
The control
system takes up about a 5x5 foot space, and
is connected by wires.
It can be anywhere in the booth, but
it makes for an interesting attraction to get people
in
the booth.
We can prepare art with a round background, and also art that looks great
when viewed with our innovative 3D paper glasses. Just
ask for a sample!
For
more information about our 3D glasses,
you can contact us directly or visit the American Paper
Optics website
at www.3dglassesonline.com.
Be sure to tell them that CHOPS sent you!
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